Students at the University of Florida decided that ‘Black Friday’ should be renamed because… racism, until Campus Reform reporter Ophelie Jacobson pointed out that the term has nothing to do with anyone’s skin colour.

Jacobson cited past claims in the mainstream media that the term is discriminatory against black people and asked the students if they thought it should be changed.

Most said yes.

“Black Friday sounds offensive,” one student even proclaimed.

Jacobson then explained the meaning of Black Friday (trading in the red, in the black etc) prompting a sudden shift of opinion.

One student said “I think nobody should overanalyze it. If it’s not about skin color, then I don’t see that there’s a problem.”

“Knowing what it actually means…I don’t think this is actually something that is offensive,” another added.

“I wouldn’t change it now that I know the origins of it,” a further student admitted.


This is where we are at, any term with the word ‘black’ in it that can be construed as negative is now automatically considered to be racist.

Indeed, this is a core concept for authors and academics leading the critical race theory movement.

The line of thinking has found its way into universities, where there are now demands among students and staff to ban the word ‘black’ in textbooks and lectures if it comes with a negative connotation.

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